The Howard County General Hospital (HCGH) in Columbia, Md., offers a New Mom's Support Group for first-time mothers who live in the area. I was tasked with taking an existing flier and turning into a self-mailer. This piece matches existing HCGH branding and was designed to mail to patients who register to give birth at HCGH. The piece can also be passed out in their maternity ward. The piece was designed to be reprinted yearly with the updated start dates of each 8-week session throughout the year. Additionally, the date panel has a perforation so recipients can tear-off and save the information without needing to keep the entire mailer.
Folded piece, front:
